During the December CRC Roundtable, we learned how behavior change is a buzzy phrase these days – and with good reason. The importance of social science in the Bay restoration effort is becoming clear, as we realize that the on-the-ground actions of the 18 million residents of the watershed are the key to success. While we all share the same goal of a healthy Bay and watershed, we may be unwittingly creating obstacles to that goal through our actions (or lack of them). One tool that can help us maximize our individual and/or collective impact is the Chesapeake Behavior Change website developed by the Chesapeake Bay Program. You can watch the recording of December’s Roundtable below!

Speakers:

• Amy Handen, EPA Chesapeake Bay Program
• Steve Raabe, OpinionWorks

Moderator:

• Denice Wardrop, Executive Director, Chesapeake Research Consortium